What is a "call to action" in persuasive writing?

In persuasive writing, a "call to action" serves as a crucial element that prompts the reader to take a specific step or action after engaging with the writer's argument. This might involve urging the reader to adopt a particular viewpoint, join a cause, make a purchase, or engage in a specific behavior. The effectiveness of a persuasive piece often hinges on the clarity and impact of this call to action, as it directs the audience toward the desired response. By inspiring action, the writer aims to transform the reader's beliefs or motivate them to participate in a given initiative, making this component fundamental to the persuasive intent of the writing.

The other options, while relevant to various aspects of writing, do not encapsulate the essence of a "call to action." Rhetorical questions engage readers but do not necessarily drive them towards action. A closing statement that summarizes main points often solidifies understanding rather than inciting action. An introduction to a new topic sets the stage for discussion instead of encouraging a specific response.